JAKARTA - Japan Beauty Week (JBW) 2017 recently organised in Jakarta by Japan Cosmetic Industry Association (JCIA), with the support of the Japan Embassy. It was aimed at disseminating information about the country’s cosmetic manufacturing technology and to provide an avenue for business development.
It is this attention to detail and the inimitable Japanese pride in creating quality products that resulted in Japan’s over $3 billion investment value in 2016.
"We are also increasing the number of tourists visiting us from 200 thousand to 250 thousand in the 2017," said Japanese Ambassador to Indonesia, Yasuaki Tanizaki in Jakarta, Friday (13/1).
Brands that were showcased at the Japan Beauty Week this year at January, 4-15, 2017 in Kota Kasablanka mall, Jakarta included Kanebo, KOSÉ, Tokyo Girl's Style, CANMAKE, Dear Laura, MENARD, SHO-BI and INTIME.
“It is a well-known fact that behind the technology of Japanese industries, there is a long tradition of respect for nature, the arts to master the secrets and technological innovations; reasons why Japanese products are widely acknowledged as the most advanced,” said Tetsuya Kambe, director of international division of the JCIA.
Kambe pointed out, with an Asian demographic that highly values clear skin or pigmentation free skin, the Japanese beauty brands have been at the forefront of developing whitening active ingredients such as kojic acid, arbutin, ellagic acid, chammomilla extract, tranexamic acid, among several others.